Using Illumination To Celebrate Artistry & A Refusal To Conform at Nagnata Flagship
Nagnata Flagship Byron Bay
![](https://ambiencelighting.imgix.net/uploads/JBruGnCi-ambience-lighting-pattern-nagnata-flagship-26.gif)
Lighting design plays a critical role in not only helping to communicate the vivaciousness of the brand but is pivotal in making Nagnata an awe-inspiring experience for visitors.
Illumination is pivotal to both the space and the brand experience itself.
The project enjoys a concept and execution that makes no two moments the same – on one visit a scene simulating sunrise or sunset off Byron Bay, the next, metamorphosing into a futuristic, electrifying, and energetic space.
Nagnata Day
The scene design follows the natural daylight colours and tones from dawn to dusk, then after dark things get more up-tempo. A procession of Bluetooth-controlled RGB WW linear luminaires that run centrally through the ceiling. They work hand-in-hand with various other RGB WW sources that are thoughtfully concealed to bathe the entire store in a wash of coloured light.
This was painstakingly created so when visitors experience Nagnata, they are never quite sure where the colour is coming from —
“almost as if we have painted the entire location using light, transforming this stylish serene sanctuary into a charismatic and exuberant environment.”
David Justice, ambience Managing Director
Interior
Pattern Studio
PHOTOGRAPHY
Tom Ross
CONTACT US
(03) 9403 6400
Nagnata Night
![Panorama Smooth Suspended Linear Textured Silver Opal](https://ambiencelighting.imgix.net/uploads/Panorama-Smooth-Suspended-Linear-Textured-Silver-Opal.png?auto=compress%2Cformat&fit=crop&h=37&q=80&w=37&crop=faces%2Cedges%2Centropy%2Ccenter&blur=30)
![](https://ambiencelighting.imgix.net/uploads/ambience-lighting-pattern-nagnata-flagship-15.jpg?auto=compress%2Cformat&fit=crop&h=23&q=80&w=29&crop=faces%2Cedges%2Centropy%2Ccenter&blur=30)
![](https://ambiencelighting.imgix.net/uploads/ambience-lighting-pattern-nagnata-flagship-03.jpg?auto=compress%2Cformat&fit=crop&h=58&q=80&w=88&crop=faces%2Cedges%2Centropy%2Ccenter&blur=30)
![](https://ambiencelighting.imgix.net/uploads/ambience-lighting-pattern-nagnata-flagship-18.jpg?auto=compress%2Cformat&fit=crop&h=45&q=80&w=36&crop=faces%2Cedges%2Centropy%2Ccenter&blur=30)
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“Lighting across the entire space integrates with selected scenes, including illuminated gradients permeating from window display to fitting rooms.”
David Justice, ambience
![](https://ambiencelighting.imgix.net/uploads/ambience-lighting-pattern-nagnata-flagship-28.jpg?auto=compress%2Cformat&fit=crop&h=58&q=80&w=88&crop=faces%2Cedges%2Centropy%2Ccenter&blur=30)
![](https://ambiencelighting.imgix.net/uploads/332353852_948872543194454_6755626866010293161_n.jpg?auto=compress%2Cformat&fit=crop&h=45&q=80&w=36&crop=faces%2Cedges%2Centropy%2Ccenter&blur=30)
![](https://ambiencelighting.imgix.net/uploads/ambience-lighting-pattern-nagnata-flagship-12.jpg?auto=compress%2Cformat&fit=crop&h=45&q=80&w=51&crop=faces%2Cedges%2Centropy%2Ccenter&blur=30)
![](https://ambiencelighting.imgix.net/uploads/ambience-lighting-pattern-nagnata-flagship-24.jpg?auto=compress%2Cformat&fit=crop&h=23&q=80&w=29&crop=faces%2Cedges%2Centropy%2Ccenter&blur=30)
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